Why planning your social media content is key in your marketing strategy


Do you remember the resolutions you made on 31 December 2020? Did you include ‘getting your act together on social media’ feature in a long list of things you still haven’t done? Or maybe it’s just one of those things you ‘never got round to’? You’re not alone! Fast forward almost a year and it’s time to start rethinking your online marketing strategy and finally jump into action.


That’s why I have come up with a content planning kit that is filled with super content ideas that will make scheduling posts, engaging with your audience, and raising your brand awareness even easier and more affordable.


As your social media marketeer, I will supply you with content ideas to fill your social media feeds every day of every month so you can really start to build your social media presence and boost brand awareness.


So, what will you get in your subscription package? I'll provide you with:

  • Monthly planner of content ideas - A jam packed 31-day pre-planned schedule showing you what to post on your chosen social media platform(s)

  • UK holiday calendar - A useful reminder of what’s coming up this month so you can adapt your content

  • Engagement questions - Unique pre-planned questions to encourage your audience to get involved

  • Inspire with motivational quotes - A selection of positive quotes to uplift and engage your audience

  • Events/Special Days - Already researched days within the month to celebrate, complete with full narrative content for use

  • Access to templates - A selection of ready-made templates for you to download and post that will drive audience engagement

  • Great resources - An abundance of hints and tips for you to improve your social media knowledge


You can download all this every month from my website when you subscribe to my content ideas toolkit for considerably less money than a daily takeaway coffee! It's a great investment of 65p a day and all the work has been done for you.

This is a great first step to build your content bank and really understand what your audience wants from you; to know that you are hanging out in the right places to engage with them and create that all important online rapport. By working through this process, you will learn so much more about your potential future clients; what they want to hear about, what they want to read or watch, and you can turn this information into posts that keep them coming back for more.


Whilst I supply the ideas and topics to post about it is important you stick with your unique voice and style as much as possible to authentically market your brand which also aligns with your business goals. Successful social media content has the power to turn your brand into a recognised business name and turn your followers into fans and this kind of impact only comes from having a solid social media content strategy which speaks directly to your industry and audience.


Effectively planning and pulling together a social media content strategy is an ongoing cycle, and that’s why month by month you will get fresh ideas and topics to post online, and is doesn’t have to be overwhelming! I have meticulously planned out your process with everything you need to take these essential first steps in developing professional content planning that puts your business on the map.


And if you need a little extra support, you can 'Develop Your Skills' with my package of content ideas toolkit access and a monthly one hour 1:1 session with me over zoom to help you become more social media savvy! Or I can offer you pay-as-you-go consultancy for just £1 per minute, so you don’t get tied into retainer contracts or get any nasty surprises.



Contact me, Rachel Wicks, your expert social media marketeer and get access to my unique content ideas toolkit today. I'd love to help you become more social media savvy!


Email me at rachel@electricfootprint.com

Drop me a DM on Electric Footprint

Call 07958 231817 for a no obligation chat


I'm here to help.